The Rajiv Gandhi Udyami Mitra Yojana (RGUMY) Scheme, launched in 2008, is aimed at providing financial assistance to the selected lead agencies i.e. Udyami Mitras for rendering assistance and handholding support to the potential first generation entrepreneurs. Till date 650 Udyami Mitras have been empanelled in 28 States and 3 Union Territories. The Udyami Mitras have so far registered 19920 beneficiaries for rendering handholding support. Through an ‘Udyami Helpline’ (a Toll free Call Centre for MSMEs on 1800-180-6763), support, guidance and assistance to first generation entrepreneurs as well as other existing entrepreneurs is also provided to guide them regarding various promotional schemes of the Government, procedural formalities required for setting up and running of the enterprise and help them in accessing Bank credit etc.
The Ministry of MSME does not provide any financial assistance to
entrepreneurs under Rajiv Gandhi Udyami Mitra Yojana. However,
organizations empanelled as Udyami Mitra by the Ministry provide
handholding support to first generation entrepreneurs and in return are
paid handholding charges under the scheme.
As per one of the roles & responsibilities defined in the Scheme
guidelines, the selected lead agencies i.e. Udyami Mitras are expected
to render assistance and handholding support for services such as
arranging tie-up with raw material suppliers, preparation and
implementation of marketing strategy for the product/service and market
According to the information available, in 1569 cases the Udyami Mitras
indicated having provided marketing tie-up. The Ministry has so far
empanelled 650 Udyami Mitras, who in turn, have registered 19920
potential entrepreneurs (beneficiaries) under the Scheme.